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FWACATA's avatar

Very true. I sometimes wish I could just pass certain things off, but even when I have ( I used to be part of an indie publisher, Creature Entertainment), it used to drive me wild to see other people's approach. Sometimes it's a control thing, but other times it's a quality thing, really. I think in the work it's the most important to keep it in your voice, but man, I wish I had somebody to letter at times! Will share this article, good stuff!

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Kevin LaPorte's avatar

Thanks! It’s definitely a balance between that distinct voice and work overload, one we all have to gauge for ourselves. Good to see you making comics again!

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Jake "Fracadactyl" Palermo's avatar

I definitely think the more control an artist has the better the pace and vision. But without effective marketing, going viral, and straining what free time you’ve got, I always see creators burning out. What are some ways to avoid this?

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Kevin LaPorte's avatar

It's a tough balancing act, for sure, but I think maintaining the creative process as the priority is important, as is avoiding internal invalidation of the creation by limited reception. As much as possible, tie the creation to the marketing. Sharing video of art in process, offering sections of script as story previews to readers, etc. The hard truth is that most paid marketing that's affordable for indie self-publishers yields little to no results anyway. Believe me, I've tried so many, just to set my money on fire and watch it burn. Substack is uniquely positioned to build and maintain audience for creatives, either visual or textual, even moreso than Patreon. It's much simpler, and likely more effective, to compose posts around what you're creating and how it's intended for, generated from, shaped by, and directed to the larger comics community.

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